No matter how many new technologies arrive, people are still largely creatures of habit. So if you want to reach the masses, it helps to give them something familiar. It's why so many AR enthusiasts are banking on AR smartglasses because they know that AR via glasses will be a much easier sell for mainstream users than AR via an iPhone or a "mixed reality" helmet. Similarly, the introduction of the Apple Card, through sheer consumer familiarity with its form and dynamic, will likely finally give Apple the mainstream payment presence it has been working for years to achieve.
https://next.reality.news/news/opinion-apples-new-credit-card-is-essential-piece-its-impending-ar-smartglasses-rollout-heres-why-0195188/

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